The Daily To-Do List of Successful Realtors
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The Daily To-Do List of Successful Realtors


Hello everyone my name is Luke Acree welcome to Above The Noise. Guys today I want to give you four tips every REALTOR® should be doing every day. Now I spoke to a new REALTOR® just the other day, and one of the things that came up in our conversation was how difficult Real Estate is compared to your traditional nine to five. When you think about a traditional job, you get to show up, a lot of times your tasks are already laid out for you. You have a manager telling you what to do, there’s a ton of structure. You know what’s gonna happen from nine to five then you get to go home. In Real Estate hate to say it baby, but you’re on your own. I mean hopefully you have a good mentor, but the truth is, you’re the sole owner. You’re responsible for sales for marketing for customer service and a lot of times this can be so overwhelming especially for a new agent you’re desperate for just someone to tell you, “hey what should I be doing every day to create a successful business in Real Estate?” And when I thought about this question, there are so many things that you can do, but here are four things I think should be non-negotiable on your calendar every day. First one, social media. You can’t deny it, this technology is how people want to communicate, how they want to connect with people today. And the truth is you need to be posting every day on your social media because you can reach literally hundreds of people in traditionally the same time span that you could only talk to one. So be posting every day on your social media. Second tip, prospecting. This one I think is the most essential. I put 1-2 hours, I would love to see you do more, but at least do an hour of prospecting a day. Cold-calling, door knocking, maybe taking someone to lunch. This is what’s going to feed your business. Third tip, update your buyers and sellers. When I thought about it, the number one complaint I hear from clients of Real Estate agents, is they tell me that they don’t know what their Real Estate agent is doing. A lot of times they feel like you took their listing, put it on a bunch of Internet sites, and then left them alone, they never heard from you again. Think about the tenacity that you had in trying to get that listing. Maybe it was an expired, you called them over and over again, you sent them e-mails, text messages. Use that same tenacity in your communication with your buyers and sellers. Let them know how hard you’re working to sell their home or help them find their dream home. Fourth and final tip, check your local market every day. Get on your MLS, check your 24-hour market report. See what sold, what recent expires happened, recent listings that came on the market. This is the true value proposition that you bring to your client. You are supposed to be the local market expert so you can tell them how to appropriately price their house to sell it. You know, what deals came on the market, to move fast so they can buy it. This is what you bring to the table. And the only way you accomplish this is if you check every single day and watch the trends, and become an expert. So there you have it guys, just four tips. Make sure you’re posting on your social media everyday, prospect at least an hour day, update your buyers and sellers, and then last but not least, become the local market expert by checking your local market every day. Take action on these today.

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