3 Reasons Real Estate Agents Need To Pay For and Subscribe to a Lead Generation Company
Articles,  Blog

3 Reasons Real Estate Agents Need To Pay For and Subscribe to a Lead Generation Company


Hey guys! Paul Argueta! Today’s for all of
my real-estate agents. I’m going to give you three reasons you need to subscribe
and pay for a lead generation company. Thanks for visiting our channel! Please
make sure that you subscribe so that you can have access to all of the videos and
content that we are creating and curating for you. In addition to that
also make sure that you click on the bell icon right next to the subscribe
button so that that way the minute that new content is uploaded you’re
immediately notified and you’ll have access to it right away. I don’t want to
start today’s video being a negative nancy. Notice how I said that smiling. I don’t
want to start today’s video being a negative nancy, but most businesses will
fail. In fact, over 50% of the businesses that people start will fail typically
within the first two years. 80 to 90% of all businesses will fail
within the first five years if they’ve gotten pass the two years mark. Why do most of these businesses fail? Most of these businesses fail because they don’t have
enough customers coming through the door. They don’t have enough clients. The
reason that I see most people fail in our profession, in our industry as real
estate practitioners is because they don’t have enough clients. They need to
learn how to generate leads. Now, I am going to tell you that you will still
need to master the art of negotiations. They will still need to learn how to do
contracts. They will still need to learn how to their scripts. These are all
things that you have to learn on your way to being a good real estate practitioner, but without customers, knowing your scripts, knowing your contracts, knowing all of that
stuff and knowing how to negotiate is really irrelevant until you have clients. To combat this I am going to tell you that the first thing that you should do
as a brand new agent or as a veteran agent if you don’t have any business
right now. If you don’t have any escrows right now then you need to to subscribe
and pay for a lead generation company. Now, we did a blog on which are the top
six best lead generation companies and a video, and it should pop up, and the link
should pop up on this video so that you can go back and review it. I’m not going
to recommend any any companies on this video but I am going to tell you that
you need to subscribe and pay for one especially if you have absolutely zero
production, and I’m going to give you three reasons why you need to do this. Number one, it will create success for you faster. Now, here’s the deal
you can get your license. You can get on the phone, and you can start prospecting.
I’ve done it. I became proficient at it. I knew my scripts. I knew how to do it, and the reality is you’re still about four to six months away and that’s
if you find a good lead and you’re following up tenaciously, so you’re
still about four six months away from actually generating a commission check
if you go out there and you start cold calling, and I’m not saying not to do that. I’m saying
that you still need to make sure that that is a part of your your arsenal when
it comes to active marketing. You’re gonna need to learn how to how to cold
call. You’re gonna need to learn how to follow up. You’re gonna need to learn how
to get a hold of those clients. That’s all part of something that you will need
to learn, but I want to speed up the process as an agent I want you to have
success much much faster and the best way to do that is to let a lead
generation company do it for you. They’ve already spent the money on Facebook ads. They’ve already spent the money on TV spots. They’ve already spent the money
for commercials. They already spent the money on paper, but they’ve already
invested all this time mastering the right ads so that you don’t have to
do it. Now, for those of you who know me. You know
that I’m very bullish on SEO and on digital marketing. That is something that
I took the time to really really study and learn, and even then that still took
me about three to five years to master and if I could condense that down and teach them how to do it it would still take them at least three to four months
to learn it and then another three to four months to get right, so the truth is
I am suggesting that you subscribe to a lead generation company so that you
could have a clientele that you could work with easy. If they’ve done the
work for they know what ads work and they know what funds to use to get those
leads in front of you then why not take advantage of it. Take advantage of it now!
Subscribe to these companies now so that you can have leads so that you could
work and you have some type of immediate success. In fact, I would venture to say
that you will have quicker success purchasing the leads than you will have
just hitting the phones because there’s still a learning curve. Now, there are
gonna be some of you that are gonna say “Paul, I’m brand new. I just got my real
estate license. How can you expect me to go out there and buy leads? I won’t know
what to say and I won’t know what to do and I won’t know how to handle and I
won’t be prepared for this business.” Listen, there will never be the right time for you to have too many clients. You’re gonna have to
figure this out as you go and for most of you you’ll probably want to have
other agents around you mentors, brokers, veteran agents, that are going to be able
to help you. If you’re having too many leads and too many problems is that’s
actually a good problem that most real estate agents don’t have. I would rather
you have a problem of too many leagues and not having enough, for now. So
again the first reason that I want you to subscribe and pay for a lead
generation company is because it will create success for you much
quicker than the traditional route of picking up the phone and calling people
and dealing with your sphere of influence. I’m not saying that
stuff doesn’t work. I want you to do that stuff. I encourage you to do that stuff.
You need to do that stuff, but if you want to add some “NOS” some nitrous
oxide, some gasoline, some rocket fuel for your business then you need to
make sure that you subscribe to a new generation company day one. The second
reason that I want you to subscribe and pay for a lead generation company is so
that you can invest in your business. I can’t tell you the number of times that people get in the real estate business, the real estate
profession and they treat it like a hobby. If you treat this profession like a
hobby it will reward you and pay you like a hobby. You want to treat this like a business,
and in most businesses when you start a business you invest a lot of money
upfront because the barriers of entry into real estate are much much lower and
easier to get into people aren’t accustomed to having to
invest a lot of money in their business. I mean the reality is they probably spent
maybe fifteen hundred to two thousand dollars just to get started and I’m talking
about your real estate quotes, your state and licensing fees, your finger printing
fees, some open house signs, maybe your MLS dues. You have to get used to the
idea that this is a business and you need to invest in this business just
like any other business whereas most real estate agents what they try to do
they try to cut corners they try to spend as little as possible in their
business, and guess what the business respects you back the exact same way.
Invest in your business. Invest in yourself. The traditional
brick-and-mortar business is going to require hundreds of thousands of dollars
up front perhaps even millions of dollars before those business owners
ever see a dollar return. I’m not asking you to do that. All I’m saying is
you need to set aside some money so that you could invest
in your business and build it. Now, for those of you who have part-time jobs
you have no excuse. You’ve got a job that can contribute to this. I know what
it’s like when things are tough. I know what it’s like when things are rough. I’m in
it. You’re gonna have to forgive me because I don’t have any sympathy for
someone who comes to me and says well I really don’t have the money. Are you kidding me? Listen, I remember what it was like being in my early 20s
and having to scrounge for gas being married with two children having
one of our trucks repossessed and having the only thing that I had as a indication of any success was a two-seater SLK Mercedes Benz that I used to drive me, my wife, two kids at the base at the bottom of the car and a small
chihuahua around town, because we had no other car. I knew that I had to make things happen and I was going to do what it took to make those things happen, so
for those of you that want to tell me I really don’t have the funds and I can’t really invest in my business. That’s not true. What you’re really
telling me then is that your profession and your success in this profession
isn’t important enough for you to invest in yourself. That’s really all you’re
saying, so make sure that you respect our profession. Make sure that you treat
this profession like a business and start getting ready to invest in your
business. The third reason that you need to subscribe and pay for a lead generation service is because it
increases the chances of you being in the business longer. As I mentioned
earlier most businesses will fail and most real estate agents will be out of
the business within their first year, and part of the reason they’ll be out of
this business is because they don’t really have any success to breathe
additional success. By getting leads within your first two to three weeks what that will do is it will create small success steps for you, and
those clients that serve comes from having the leads. I’d rather you get those
leads earlier in your career as opposed to later in your career, and the longer
it takes you to get those leads the greater the chances of you being in and
out of this profession before I even get to shake your hand, so by you
subscribing through to these lead generation companies it breeds success. These successes might be small. In other words, you’ve got a lead. You’re
excited about it. You go talk to that lead. You print out a CMA because
they’re asking for some type of an evaluation on their home and you’d
drive immediately to the house to bring them that CMA. You knock on the door. You talk to the client. The client says well I might be thinking about it.
Thanks for dropping it off. That’s another small success step. As you
continue to have these small success steps what it does is it starts to build
your confidence. Yes, it does cost money. Yes, it does take effort. Yes, it does take
time but I will tell you that as you keep building the small success steps as opposed to some of the other active marketing techniques
really that just beat you down, and then again I’m not saying that you
shouldn’t go home. I’m not saying that you shouldn’t be proficient on the
phone. I’m not saying that you shouldn’t go door knocking. These are all things that
eventually you’re going to have to learn anyway, but as opposed to starting your career by meaningly getting beaten down by all this
rejection and all this no’s that you’re gonna hear anyway this way
you have some success that you can then refer to, and you know you close one or
two deals in the first 60 to 90 days as a result of those needs it just makes
you more confident when you then have to go back and do all the other stuff
including the stuff that we really don’t want to talk about. The stuff that we
don’t want to acknowledge. The cold calling. The door knocking. The open
houses. All of that is a part of our profession. Those are all lead
acquisition strategies that eventually all our leads fall into. This way that
immediately success will then help you stay in the business a lot longer. This video was kind of short. Some of you will listen to what I had to say some of you aren’t gonna
listen to what I have to say either way it’s okay. At the end of the day you are the CEO of your own business. You can operate and act like the CEO of your own business. You need to take responsibility for your own business. The growth or the decline
of your business all falls on your shoulders and so all I’m trying to do is
just give you another strategy to help you build your business so that you can
treat it like a business so that it can reward you like the business so that it
can provide you the lifestyle that a real business can provide as opposed to you just treating this like a hobby that you pick up every once in a while when
you’ve got free time as opposed to treating this like a hobby that you pick
up every once in a while when you’ve got some free time to kill or some free time
to spare treat it like a business treat it like a profession and it’ll
reward you the exact same way. I can attest to this and I’ll tell you that
our profession has plenty of people before me and plenty of people after me
that will say is that sitting. Listen, I appreciate you guys watching
this video. Please make sure that you subscribe and don’t forget to click on
the bell icon so that you can receive notifications. If you want to make some comments please by all means do so. I appreciate the dialogue. I
appreciate you making comments liking this video and sharing this video with
other people. You want to call me fat? You want to call me weird? Whatever you want to call me it’s cool. I promise you that I respond to each and every one of those. I look forward to hearing about your success, and we’ll talk soon.

5 Comments

  • Cam-Ron-Un

    ong how tf you only got 1.2k and barely getting any views. your chanel is actually good. do you start this because of Garry Vee!? 🤣
    also you should make a few videos targetting search terms

  • Canal:TV Ban Brasil

    Eu vou lhe dar três razões pelas quais você precisa se inscrever e pagar por uma empresa de geração de leads. Mais de 50% das empresas que as pessoas iniciam falharão normalmente nos primeiros dois anos. 80 a 90% de todos os negócios falharão nos primeiros cinco anos se tiverem passado a marca de dois anos. Por que a maioria dessas empresas falha? A maioria dessas empresas falha porque não tem clientes suficientes entrando pela porta. Eles não têm clientes suficientes.

    02:38 Razão 1 – Vai criar sucesso para você mais rápido

    06:14 Razão 2 – Invista no seu negócio

    09:30 Razão 3 – Você vai ficar na profissão por mais tempo

    A razão pela qual vejo a maioria das pessoas falhando em nossa profissão, em nosso setor como profissionais imobiliários, é porque eles não têm clientes suficientes. Eles precisam aprender como gerar leads. Agora, vou lhe dizer que você ainda precisará dominar a arte das negociações. Eles ainda precisarão aprender como fazer contratos. Eles ainda precisarão aprender como aprender seus scripts. Estas são todas as coisas que você tem que aprender no seu caminho para ser um bom praticante de imóveis, mas sem clientes, conhecendo seus scripts, conhecendo seus contratos, sabendo todas essas coisas e sabendo como negociar é realmente irrelevante até que você tenha clientes. Para combater isso, vou lhe dizer que a primeira coisa que você deve fazer como um novo agente ou como um agente veterano, se você não tem nenhum negócio agora. Se você não tiver nenhum tipo de compromisso agora, precisará assinar e pagar por uma empresa de geração de leads.

    Agora, eu fiz um blog sobre quais são as seis melhores empresas de geração de leads (https: //www.talktopaul.com/6-real-est …) e um vídeo. Eu não recomendarei nenhuma empresa neste blog, mas vou lhe dizer que você precisa se inscrever e pagar por uma, especialmente se você tem absolutamente zero produção, e eu vou lhe dar três razões pelas quais você precisa para fazer isso.

  • PrestleySnipes

    Turn the music down. It's overshadowing what you're saying. It's like I'm trying to hear you talk, at a loud bar.

Leave a Reply

Your email address will not be published. Required fields are marked *